Product Management (PDM)

Product Management (PDM) | Self-Paced

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Course curriculum

1. Introduction
2. About Your ICAgile Certification
3. Captions
4. Takeaway Sheet Download
5. What is a product?
6. The 4 product types
7. Sometimes the product is not just the product
8. What a product is not
9. Apply your learning
10. Delivery models
11. How delivery models affect product management
12. Shifting from projects to products
13. Understanding Check
14. How funding shifts
15. Apply your learning
16. Reminder: Key Takeaways and Terms Downloadable
1. What is product management?
2. What the role of a product manager is not
3. Product owner vs. product manager
4. The ugly reality
5. What you can do about it
6. Know your product
7. Apply Your Learning
8. Core skills of a product manager
9. Apply Your Learning
10. Specializations vs generalist paths
11. The different types of product manager roles
12. Generalist product managers
13. Domain or industry-specific product managers
14. Technical product managers
15. Growth product manager
16. Platform product manager
17. AI product managers
18. B2B vs B2C product managers
19. Internal vs external managers
20. How technical do you need to be?
21. Understanding Check (Quiz)
1. Understanding the market
2. Apply Your Learning
3. Business drivers
4. Connecting market, customer, and organizational needs
5. Business goals can cause restraints
6. Using research to identify product ideas
7. Understanding Check (Quiz)
8. Understanding customers
9. To be clear on data
10. Observing real behavior
11. Understanding customer motivations
12. Communicating data insights
13. Case Study
1. The organizational ecosystem
2. Apply Your Learning
3. The product lifecycle - ecofriendly bike
4. The product lifecycle
5. Teams across the product lifecycle
6. Apply Your Learning
7. The technology adoption curve
8. Apply Your Learning
9. Cross-functional teams
10. Apply Your Learning
11. What is a stakeholder?
12. Stakeholders for generalist product managers
13. Stakeholders for growth product managers
14. Stakeholders for technical product managers
15. Stakeholders for domain and industry-specific product managers
16. What do do when stakeholders disagree
17. Keeping stakeholders aligned
18. Understanding Check (Quiz)
1. About the product vision
2. Crafting a product vision
3. Apply Your Learning
4. Getting clear
5. Framing the problem
6. Why surface-level problems lead to bad decisions
7. The 5 whys
8. Reframing features as problems
9. Breaking down a product problem
10. How problem solving builds product strategy
11. Apply Your Learning
1. Slicing the product
2. Slicing techniques
3. Common slicing mistakes
4. Why we slice products at scale
5. Common challenges in scaling product teams
6. Apply Your Learning
7. Understanding Check (Quiz)
1. Designing with empathy and iteration
2. Lean UX
3. Design sprints
4. Apply your learning
5. Design hypothesis
6. Experiment types and when to use them
7. After a test
8. Iterating on feedback
9. How to assess and act on feedback
10. Apply your learning
11. Design a prototype
12. Understanding Check
1. Vanity metrics
2. Balanced metrics
3. Actionable Metrics
4. Quality metrics
5. Business metrics
6. Apply Your Learning
1. Idea management at the product level | Everyone has ideas
2. Say "no"
3. Outcome-orientated roadmaps
4. How to prioritize features based on outcomes
5. Apply Your Learning
6. Balance of effort vs. impact
7. Moscow
8. Apply your learning
9. Balancing team and stakeholder priorities
10. Understanding Check
1. Post-launch
2. What does "growth" mean?
3. Growth levers
4. Product-led growth
5. AARRR
6. HEART
7. Measuring post-launch success
8. North star metrics
9. When to pivot, iterate, or sunset
10. About The Next Module
1. Crafting a Product Strategy
2. Developing a Winning Product Strategy
3. Understanding Users
4. Product Roadmap Essentials
5. Prioritizing for Impact
6. The Product Backlog and Its Items
1. Introducing Harshit
2. What is an AI product manager
3. Do all PMs need to become AI PMs or is this a specialized career path?
4. What is prompting?
5. Why is prompting a core skill for AI PMs?
6. How should you provide content, goals, and instructions in a prompt?
7. How should we add relevant details in a prompt?
8. How does an AI PRD differ from a traditional PRD?
9. What unique challenges does AI introduce AI introduce?
10. Why is fine tuning and why is it important?
11. How fine tuning improves brand consistency and reduces our price to operate
12. What are tokens
13. What are LLMs? What are models?
14. What's a real-world use case where fine-tuning is more effective than prompting alone
15. How do we fine tune a model?
16. What is rag?
17. Product Manager Prompts for Gen AI
1. Introduction to AI
2. Large Language Models
3. Prompt Engineering
4. Retrieval-Augmented Generation and Agents
5. Advanced Topics
6. AI in the Product Development Lifecycle
1. Google's Senior Director's take on building, leading, and innovating with Google Cloud's AI stack (optional)
2. Books, Tools, and Templates
3. Product Ecosystem Role Map
4. LinkedIn Checklist
1. End of Course Survey
2. Congratulations on finishing the course!
3. Continue Your Learning Journey

About this course

Free
160 lessons
3.5 hours of video content

Discover your potential, starting today

Enroll today

Agile Academy

Product Management (PDM) | Self-Paced

Course curriculum

Module 1 | Welcome to the course + What is a product?

Module 2 | The Role of a Product Manager

Module 3 | Understanding the Market

Module 4 | Organization Ecosystem & Stakeholders

Module 5 | Strategic Vision & Product Strategy

Module 6 | Breaking Down Work

Module 7 | Design, Test, Learn

Module 8 | Metrics

Module 9 | Strategic Prioritization

Module 10 | Metrics and Growth

Product Strategy: From Vision to Execution

AI in Product Management

Artificial Intelligence Deep-Dive

Resources

Wrapping it up

About this course

Discover your potential, starting today